NEWS

We have released a major update to the Pagination Web App. The goal is simple: speed up daily tasks, improve readability, and give you more control over projects, usage, and history, whether you are working from desktop or mobile. This update brings our catalog software to the next level. Why This Update Matters Users [...]

GNS Wholesale Stationers is one of Australia’s largest distributors of stationery and office supplies. It supports thousands of resellers and retailers nationwide.  As their product range expanded, the complexity of catalog production increased. The large number of SKUs, frequent promotional updates, and the need to maintain brand consistency across multiple catalogs made manual workflows less [...]

Founded in 1935, Pierre Frey is a renowned French maison that has built a global reputation in the luxury home textiles industry.  The brand offers fabrics, wallpapers, rugs, carpets, and furniture to private clients, decorators, and cultural institutions worldwide. Given its rich and diverse catalog, the company needed to keep pace with seasonal collections, product [...]

ResinTech, a pioneer in the water treatment industry, has been providing high-quality ion exchange resins, activated carbon, and filtration media since 1986. Their commitment to innovation and customer satisfaction has led them to become a trusted name in providing solutions for residential, commercial, and industrial water treatment applications. As ResinTech expanded its product line and [...]

Therma-Tru Corp. is a leading innovator in the US market specializing in fiberglass and steel exterior door systems. Founded in 1962, they’ve built a solid reputation for exceptional, diverse goods that go beyond the typical entry and patio doors, offering a wide range of decorative elements. This dedication to providing a complete door solution has [...]

Mille Sapori is a leading name in the Polish food industry, specializing in the import and distribution of authentic Italian products. As a subsidiary of Inalca, a prominent Italian meat processing and distribution company, Mille Sapori is deeply rooted in the culinary traditions of Italy.  Their mission is to bring the genuine flavors of Italy [...]

Discover how industries like construction, manufacturing, retail, and wholesale use pricebook documents to deliver client-specific pricing. Learn how to create customized price lists and service quotes, such as plumbing pricebooks or dealer-specific catalogs, tailored to your business. Table of Contents What Is a Pricebook Document and Why It Matters Pricebook Use Cases by [...]

Even in our digital age, a well-designed brochure remains one of the most effective marketing tools. Unlike fleeting online ads, brochures provide a physical connection with your audience: something they can touch, keep, and return to. This guide covers everything you need to know about creating powerful brochures, from choosing the right format and paper [...]

Have you ever noticed strange gaps in text that make reading uncomfortable? Typography rivers, widows, and orphans are those sneaky layout problems that can make even great content look messy. These small details might seem minor, but they can really affect how professional your text appears. In this friendly guide, we’ll explore what these issues [...]

Imagine walking into a store where products are all over the place, with no signs or clear layout. Frustrating, right? That’s exactly what a poorly designed catalog feels like to your customers. Creating a standout product catalog goes far beyond eye-catching layouts and stunning product images, it’s about crafting an experience that feels natural [...]

Typography isn’t just about aesthetics: it’s the silent powerhouse behind effective print marketing materials. When you’re crafting a brochure, flyer or booklet, your font choices and formatting decisions directly influence how readers perceive your message, connect with your brand, and ultimately, whether they take action. Imagine walking into a party where everyone is speaking at [...]

If you’re an asset manager, financial advisor, or investor relations professional, knowing how to read a fund fact sheet is essential. These documents play a crucial role in fund marketing and compliance, offering a clear, concise snapshot of a fund’s performance, objectives, fees, and risk profile. A well-designed fact sheet helps investors make informed [...]

The Advertising Specialty Institute (ASI) cited the resurgence of print catalogs. In its recent report, big retail companies, such as Amazon and J.Crew, are reinventing this form of print media to drive customer engagement and sales conversion.   In addition, a recent study published in Harvard Business Review (HBR) demonstrates the print catalogs’ positive impact [...]

Managing an e-commerce store is no joke, it is a time-consuming and arduous task, especially when it comes to importing product data into WooCommerce from large Excel sheets. Many store owners try to execute manual methods, but they prove to be inefficient as WooCommerce does not directly allow uploading Excel files which makes it necessary [...]

Of course, when making a product catalog with T-shirts, you can randomly scatter the pics all over a page, digital or printed, without caring much about the layout and aesthetic appeal. But will it “click” with your target audience? Unlikely. We’ve got a better suggestion—create a stunning, aesthetically pleasing page (or pages) that will [...]

Excel is a widely used application in offices in daily routines. It has become somewhat of a necessity for tasks like data entry, sorting, and calculations. According to Acuity Training, in 2022, approximately 66% of office employees used the Excel application at least once an hour.  But nowadays the medium of information has changed [...]

Are you a business owner looking to grow your company but unsure where to begin? First, look at your business through the eyes of your customers. Did you know that 32% of them will stop buying from you just after one bad experience? So, mapping the customer experience could be the perfect starting point [...]

Creating a decent online store is not just about listing products and paying for transactions. Therefore, to succeed in this environment, companies must understand the pain points of shoppers and find ways to address those needs. By identifying customer problems and solving them, online stores can increase customer confidence, make shopping a better experience, and [...]

Building on our previous discussions about psychological factors, such as in our article on the perception of printed and digital content, we now turn our attention to the psychology of pricing. In the world of marketing, price has long ago gone far beyond just a number. Today, it is a powerful tool that can [...]

Technological progress has pushed the digital ads industry to unprecedented heights. Central to this evolution are demand-side platforms (DSPs), which have revolutionized how advertisers connect with their audiences. By harnessing vast amounts of data, DSPs enable advertisers to personalize ads at scale, ensuring that the right message reaches the right person at the right time. [...]

No doubt, sending catalogues and invoices in JPG format seems convenient. But it is also true that this approach can lead to formatting issues, misunderstanding, and/or lack of professionalism.  This is because the JPG format is primarily designed for images, not for structured documents. So, their text may appear blurry and cluttered, making it difficult [...]